About TheTailReport
TheTailReport is an independent editorial publication reviewing consumer pet technology. We're cat-first by design — most pet tech innovation happens in cat households (smart litter, automatic feeders, GPS for indoor-outdoor cats), so that's where we start. Then we cover dogs honestly, without pretending every smart collar is a breakthrough.
What we cover
- Smart litter boxes (self-cleaning, sifting, waste sensors)
- GPS trackers (cat and dog, AirTag, smart collars)
- Auto feeders & water fountains (microchip, portion control)
- Pet cameras (treat dispensers, audio, alerts)
- Smart pet doors (microchip, schedule locks)
- Containment fences (Halo, SpotOn, invisible)
What we don't cover
- Veterinary diagnosis or medical treatment recommendations
- Pet food / nutrition (different niche)
- Pet insurance comparison (separate category)
How we work
We test where we can, we synthesize where we can't, and we tell you which. Every product is scored 0–10 across five weighted criteria. Tested in real homes with real pets for at least 30 days. We don't gush. We don't take vendor money for placements.
Editorial independence
We participate in affiliate programs for many products we cover. This is disclosed at the top of every article in compliance with FTC guidance. Commission rates have no bearing on scoring. We do not allow vendors to review articles before publication.
Who writes for TheTailReport
All articles are produced by the TheTailReport Editorial Team. Where veterinary expertise is required, we cite anonymized real veterinarian and RVT quotes from practitioners we have verified.
Contact
- Editorial: editorial@thetailreport.com
- Corrections: corrections@thetailreport.com